Category Archives: accreditation

Tips For Women Entrepreneurs on How To Avoid Feeling Isolated As A Small Business

Female entrepreneurs share how to avoid feeling isolated

Is Adult Education Broken by Diane Shawe Author (8)
‘Meeting up with mothers who were running small firms or freelancing made me feel connected to the real world again,’ says The Early Hour’s Anne Ridout

Annie Ridout had a one-year-old daughter when she launched her digital magazine for mothers, The Early Hour, in 2015.
“The only time that I could commit to writing and doing admin was during the baby’s nap times and evenings,” she says.

It meant that she had no free time to socialise and spent most days at home, alone.

She was left feeling incredibly lonely and unmotivated, but all that changed when she started to attend some networking events, including Mothers Meeting and The Step Up Club.

“Meeting up with other mothers who were running small firms or freelancing made me feel connected to the real world again,” she says. “I had women to talk to, moan with and get ideas from.”

At first, Ms Ridout found it intimidating, but soon realised that the key to networking is arriving prepared. “Do some research beforehand about the theme or subject – and think about what can you offer around it,” she says.

Don’t forget to ask for contact details, she adds, explaining that it’s not enough to just hand your card out:

“Send an email after the event saying that it was so lovely to meet them and ask to stay in touch – and don’t worry about coming across too keen; people will almost always be pleased to hear from you.”

Find a mentor

For Victoria Usher, founder of GingerMay PR, leaving the buzz of
an office and the comradeship of colleagues was unsettling when she started her own communications firm:

“It was a shock to realise that time-consuming tasks, such as admin and finances, needed to be factored into my schedule.”

Not having people around to discuss problems with was hard, she admits: “I felt lonely at points; I missed having a team.”

To help her through, she found a mentor, Jo Butcher, whom she met while working for Dentsu Aegis.

“We had a weekly Skype call and she would help me with
everything from brainstorming ideas to sense-checking my work,” explains Ms Usher. “It was comforting to know that there was someone at the end of the phone who had gone through the same and had a successful business to show for it.”

When looking for a mentor, try to find someone who has run a business in a similar field, but has grown it much bigger, she advises. It also helps if they have worked in the same role as you, so they truly understand the pressures that you’re facing.

'There were few people whom I could talk to about work,' says Lenka Lutonska
‘There were few people whom I could talk to about work,’ says Lenka Lutonska

Co-work with colleagues

Female business coach, Lenka Lutonska, thinks women in particular feel lonely when starting-up because they crave emotional connections with others – and that can be hard when working alone.

“When I started out, friends did not understand why I would leave a well-paid job, sell my house and sacrifice my lifestyle, only to work on a business with very little income,” she says. “There were few people whom I could talk to about work; my computer was my only companion.”

She decided to “buddy-up” with an old friend who had started their own business in a similar industry.

“We would create co-working days where she would come to my office for a day, or vice versa. We exchanged ideas, honest feedback, kept each other accountable and even partnered on projects,” says Ms Lutonska.

“Working not only became more enjoyable, but we also helped each other to become aware of our blind spots.”

She also started a Facebook group, which was initially made to attract clients but ended up becoming a great networking tool as word spread quickly and more women joined. Community members often ask for help with specific business issues.

“It can feel lonely to build a business on your own, and tough;
there’s always something that you don’t know.

“That’s why support groups are a fantastic source for tips and for socialising – they’re great for creating meaningful relationships with other entrepreneurs.”

Take a breather

A final tip comes from Sarah Cooke, owner of silicone jewellery company, Halia Rose, who suggests yoga classes.

“I do a regular class to get some time out to myself and stave off burnout, and I can chat to people about things totally unrelated to my business and get away from it for a while.”

Visit The Telegraph on Facebook for more fantastic tips

Starting A Private Tutoring Business – The Skills Needed By A Private Tutor

Current Demand For Private Tuition In The UK

We can reassure you that the demand for private tuition across the board is increasing, and is required throughout the year.

Whilst the market is flooded with tutors supporting students in English, Maths and some STEM subjects, it is increasingly obvious that a lot of children are suffering because they do not have the much needed Social Skills to help them  with communication, problem-solving, decision making, self-management, and peer relations abilities that allow one to initiate and maintain positive social relationships with others.

Deficits or excesses in social behavior interfere with learning, teaching, and the classroom’s orchestration and climate. Social competence is linked to peer acceptance, teacher acceptance, inclusion success, and post school success.

As we see the rise in school exclusions, there are many reasons suited for the rise in the UK. So now a more structured approach needs tho be taken to assist a wide crosses section of children experiencing problems outside of the curricula which in turn impacts there relationship with each other, their teachers, parents and the wider community.

Whilst the demand throughout the academic year for private tuition varies per subject and level, factors to consider are do you want to provide tutoring throughout the year, number of subjects and levels you tutor, if you are wishing to travel and how far you are prepared to travel if at all.

Starting A Private Tutoring Business – The Skills Needed By A Private Tutor

If you are interested in becoming a private tutor, you may wish to consider the following skills before setting up a private tuition service :-

Ability To Communicate & Help The Students Understanding
The key approach of private tuition is to improve the understanding of the student. An essential skill for a home tutor is that they are able to help the student grasp and fully understand any area of subject weakness by good communication. Whilst at the same time engaging the student’s interest and making the tutoring session fun will enhance their learning.

Ability To Listen
One of the major factors of one to one private tutoring is to tailor and deliver your lessons so that the student can understand areas of subject difficulty. For the student to improve, they must understand. Flexibility is the key. Just because you use a successful set protocol of how you tailor your tuition lessons for several of your students, does not mean this will work every time. Therefore if the student has difficulty in grasping certain areas of their syllabus, listen to their feedback and from this devise alternative ways of how you will tailor your tutoring for that particular student.

Good Grasp Of Your Subject Area
We would recommend that you only offer home lessons for the subjects that you are familiar with and enjoy and are passionate about. As a rule, the subjects that you enjoy, understand and feel most enthusiastic about are the ones which you will excel in at tutoring. Therefore you will have most success in improving the student’s grades and confidence.

Communication With All Age Groups – Especially Children and Teenagers
Most academic personal tutors provide private tuition for children or young adults. However if you specialise in tutoring students for GCSE upwards, you will be tutoring teenagers, young adults and possibly mature students. Therefore you will need to feel confident at communicating with all age groups. Even if you are only providing private tuition for primary or secondary level children, remember that you will often come into contact with and give feedback to their guardians or parents.

Good Command of The English Language and Literacy
That saying, a child whos first language is not English might benefit from a similar language tutor who might be able to get the point across much clearer until the students English improves.

Good Time Management & Self Motivation
As a freelance tutor, like any self employed profession, you will not have a clocking in machine! When you work for yourself you need to be self motivated and it is essential that you use your time effectively. Most students require tuition in the early evening on weekdays or at weekends. Keep these times free for tuition and carry out your admin such as filing, accounting etc at other times of the day or week. If you do not plan your time wisely, this may result in less time that you have available for one to one tuition and your private tuition business will generate less income.

Excellent Organisation Is Paramount
Excellent organisational skills go hand in hand with good time management. As you build up clientele, you will find that you are providing private tuition to several students for different syllabi and possibly several subjects. This can become rather confusing, especially near exam times when you are using similar examination papers for several students. We advise that you keep a record for every student you tutor. This record should include the work that you have covered, any marks received for questions or past examination papers. The reasons for this is it is of benefit when you need to update parents regarding their child’s progress. Another reason for keeping private tuition records per student is that it enables you to plan ahead, so that you can cover all topics that the student struggles with and leave time towards examinations to cover exam papers and examination questions.

How to  Get Started

Request our free Tutors Prospectus Directory to see a list of all the course resources. Each package also includes a tutor manual, this covers the subject in detail and will assist you in delivering a quality and comprehensive course to your students.

How My Teacher Almost Dashed My Dreams Of Writing

wear your pretty shoes well by diane shawe884346925..jpg

When I was 8 years old I remember my teacher Mr Lester ripping up my homework and accusing me of copying the story I wrote for my homework that week. I remember it was a story about being lost in the woods at night, I use to be afraid of the dark back then.

I cried and said I hadn’t copied it, he gave me detention on top of that and called me a liar.

I was so embarrassed and ashamed I never did well in English Literature again just to spite him I thought but really he had squashed my confidence.

16 books later all published on Amazon with my most recent which took 3 years to write and a healthy vibrant blog with over 35k followers which I have been nurturing since 2010

Do you think adults in position of influence realise what they can do to a child?

Never let negative people define who you are or what you want to become.

Coaching is also important and if you want to propel your vision coaching can help you stay laser focused with a strategic plan

Download your copy on #amazon today https://goo.gl/gm9t2U

Diane Shawe’s eBooks are available on Amazon right now at: https://www.amazon.com/Diane-Shawe/e/B0052WG8V6

Here’s the Main Reasons Adult Education is Broken and I’ll Prove It To You

Is Adult Education Broken?

Is Adult Education Broken by Diane Shawe Author (4)

Adult education has become undervalued in an overpriced educational infrastructure.

The people who need the most help are already systematically ripped off by greedy loan companies, NHS parking, having to pay charges for drawing out their own money from private ATM machines in poorer boroughs, pre-paid electric meter’s to name but a few.

The more you seem to need help the more you seem to have to pay.

Off course, the arguments are always about risk, but to compound on top of their needs, a premium, just to make sure the risk is compensated for is questionable indeed. But another kind of ripping off is taking place. ‘Free online education’ you may ask ‘why is this a rip-off people”?
I will answer this from my perspective initially and then make further arguments as to why we should be very concerned about this un-policed, unchallenged butchery of the values originally infused into our adult educational system.

Is Adult Education Broken by Diane Shawe Author (2)So if you all but think Adult Education is Broken and all but given up, this book spills the beans on what has gone wrong, what questions need to be addressed and if certain issues are tackled by Government, then there’s Hope,

As Isaac Asimov—a master of science fiction literature—once said:

“No sensible decision can be made any longer without taking into
          account not only the world as it is but the world as it will be.”

So the big Question is – What has happened?

  • Why have these large institutions priced education out of some fundamental principles?
  • Why on the other spectrum are all these free courses flooded the market?
  • How can we make the new economic age enhance, rather than diminish, our quality of learning?
  • How can we make this amazing innovation advance the prospects of all people especially those with or without experience and not just for the youth?

It is clear that at this moment most educational systems are not keeping pace with changing technology and the ever-evolving world of work.

Is Adult Education Broken by Diane Shawe Author (5)
“If unemployment formed a country it would be the 5th largest in the world”

                                                  Isaac Asimov

 
Not enough people are thinking strategically enough in this area.  Fundamentally, we need to change what people learn, how people learn, when people learn, and even why people learn.

We must get beyond the traditional model of students sitting passively in classrooms, following instructions and memorising material that they are tested and scored on which sometimes turn out to be of little use in an every changing economy.

“It is not the strongest or the most intelligent who will survive but those
                                     who can best manage change.”                       Darwin

Throughout the ages, every human society has experienced challenges adjusting to population growth, maintaining structural order and creating channels for future generations. How well a society prepares the next generation for survival is imperative for the society as a whole but we have stalled in this process.

There seems to be a range of systemic failures such as

: failure to find a formula to develop teachers convergent and divergent Is Adult Education Broken by Diane Shawe Author (3)facilitating skills
: failure to consider cultural relevance
: failure to develop enterprising and entrepreneurial skills
: failure to prepare about taking personal responsibility
: failure to provide adequate technology and supporting curriculum
: failure to encourage international engagement
: failure to manage growth of academic misconduct

Diane Shawe Author states that “the traditional belief that we must prepare ourselves to be ‘employable’ is under threat. The counter argument encourages us to ‘gear up’ for earning our own money, rather than seeing income as someone else’s responsibility”

With the population dramatically aging and low-level jobs increasingly swallowed up by machinery, entrepreneurship will be a necessity for many, rather than a lifestyle choice for some.

SMEs are of course already leading this charge but in order to gear up for the future we need to start off by asking a serious question, defining criteria’s and examining trends, impact these trends will have and plan a way to jointly prepare current and future generations to be both employable and entrepreneurial.

We are living in a new economy—powered by technology, fueled by information, and driven by knowledge. And we are entering the new century with an opportunity on our side but huge problems that require new thinking.

claim free course now

Is Adult Education Broken by Diane Shawe Author (12)

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How to create a digital on demand course library

 

 

Special Offer 1 day Hair Extensions Training Course

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Would you like to learn how to apply a non evasive, won’t damage clients hair, flat looking undetectable hair extensions technique in one day using no glues, threads or cornrows on your clients head in under 3 hours?  Then this is the course for you.

Learn how to apply this new technique in on our day course which is packed with lots of advice, theory and practical training.

You will simply be amazed at how you can help lots of clients around your location get lovely hair without damaging it and making impressive income at the same time.

This course is discounted from £450 which includes a starter kit down to £170.

The first 15 people to register will get a further 20% discount of this discounted price.

All you have to do is register your interest, there are lots of dates to choose from and pay your £25.00 admin enrolment fee to reserve and ensure your place.

See what others have said about the course. https://www.facebook.com/events/194358901295017/?ti=cl

https://form.jotformeu.com/expresstraining/short-course-enrolment-form

 

 

 

Why it is important to use gloves when dying hair or hair extensions

What is paraphenylenediamine and where is it found?

How can paraphenylenediamine cause skin irritation when dying hair or hair extensions and where is it found?


Article by Diane Shawe Monday M.Ed 

Paraphenylenediamine (PPD) is a chemical substance that is widely used as a permanent hair dye. It may also been found in textile or fur dyes, dark coloured cosmetics, temporary tattoos, photographic developer and lithography plates, photocopying and printing inks, black rubber, oils, greases and gasoline.

People working with PPD such as hairdressers or hair extensions technicians may develop dermatitis on their hands; patch testing usually reveals hypersensitivity to PPD. Occupational allergy to PPD has been found in a milk tester whom through laboratory work was in frequent contact with PPD solution. Dermatitis on the hands and occasional spreading to the arms and upper chest occurred.


YouTube is the undisputed champion in free visual knowledge transfer. I have seen lots of hair technicians demonstrating how to dye hair and often they are not using gloves.

Unprocess virgin Hair Extensions


In 2015/6 alone nearly £15m worth of treated human hair – has been washed and sometimes dyed – was imported into the UK, according to Customs and Excise. 

It comes mainly from India, China and Europe. On top of that almost £10m worth of wigs,  false beards, eyebrows and eyelashes made from the stuff were also imported. 

Those in the trade estimate the hair extension industry alone is worth £60m in this country, although there are no official figures.

When it comes to our tresses, the rarest and most expensive is natural blonde hair, Des Tobin a professor of cell biology at Bradford University, who has studied hair and the trade.

“About 90% of the world’s population has dark brown hair,” he says. “It’s actually really hard to get natural, adult hair that is blonde. The rarity of hair colour will dictate the price. Blonde hair can cost up to three times as much as dark hair.”

Recently we have seen a flood of natural Virgin remy hair which is unprocessed enter the market place. It is a lot cheaper so an increase in home and salon hair bleaching and toning is on the rise.

PPD in Hair Dye and the importance of gloves

Millions are spent annually on home hair dyes, salon balayage and multi colour ombre colours. The use of PPD as a hair dye is popular because it is a permanent dye that gives a natural look. Hair can also be shampooed without becoming decoloured and perming to achieve waves or curls can be done without difficulty. 

PPD hair dyes usually come packaged as 2 bottles, one containing the PPD dye preparation and the other containing the developer or oxidizer. PPD is a colourless substance that requires oxygen for it to become coloured. It is this intermediate, partially oxidised state that may cause allergy in sensitive individuals. Fully oxidized PPD is not a sensitiser thus individuals with PPD allergy can wear wigs or fur coats dyed with PPD safely.

What are the reactions to PPD allergy?

Reaction caused by the use of hair dye in mild cases usually only involves dermatitis to the upper eyelids or the rims of the ears. In more severe cases, there may be marked reddening and swelling of the scalp and the face. The eyelids may completely close and the allergic contact dermatitis reaction may become widespread.

Severe allergy to PPD can result in contact urticaria and rarely, anaphylaxis. PPD has also been suspected of precipitating contact leukodermaand vitiligo in genetically predisposed individuals.

What should you do to avoid PPD allergy?


For the Technician


If you are a hairdresser or hair extensions technician, rule one when working with any chemical that could cause dermatitis is to wear gloves. I have seen many youtube demo videos were the technician is not wearing any gloves. 


For the Client


If your client have an allergy to PPD  you should avoid the use of all oxidation type hair dyes. These are usually recognised by coming in a 2-bottle preparation. If you have been informed by your client or you should have completed a client consultation form checking for allergy history (most clients won’t know what PPD is) to be safe perform a patch test or suggest a semi-permanent hair dyes which may be a suitable alternative but approximately 10% of individuals who are allergic to PPD also react to these; 


Patch testing


Patch testing to confirm sensitivity should be performed prior to their use. Metallic hair dyes and vegetable rinse hair dyes may be used but these do not provide permanent colouring. Some newer permanent and semipermanent hair dyes use para-toluenediamine sulfate (PTDS) instead of PPD. This is likely to be tolerated by about 50% of people who are allergic to PPD. Patch testing is recommended prior to use.

Related substances to PPD which may also cause an allergic reaction


Azo dyes: used in semi-permanent and temporary hair dyes, ballpoint pen inks, gasoline and diesel oil, and as colouring agent in foods and medications 
Benzocaine and procaine: these are local anaesthetics used by doctors and dentists

Sulfonamides, sulfones, sulfa drugs: 

PPD allergy may make you sensitive to the use of these drugs also, discuss with your doctor before changing or stopping your medication
Para-aminobenzoic acid (PABA): this is used in sunscreens and creams that are readily available in over-the-counter preparations. You should only used sunscreens that are labeled ‘PABA-free’. Ask your pharmacist for suitable alternatives.

Para-aminosalicylic acid: used for tuberculosis

Alternative names for paraphenylenediaminePPD or PPDAPhenylenediamine basep


-Phenylenediamine4
-Phenylenediamine1,4
-Phenylenediamine4
-Benzenediamine1,4
-Benzenediaminepara
-Diaminobenzene (p-Diaminobenzene)para
-Aminoaniline (p-Aminoaniline)Orsin™Rodol™Ursol™ 


Please seek professional advice from you GPS or Chemist if unsure.


There’s more to adding hair

9 Steps to The Killer Covering Letter

It has become almost common knowledge that most potential employers do not even bother responding to unsuccessful candidates that apply for vacant jobs.

Sometimes you need to give yourself the winning edge. Think Clint Eastwood with the sun behind him in a gun fight. Sometimes in giving massive importance to the CV, the value of a strong cover letter is often neglected. The key to securing that dream job is a combination of a well-crafted CV and a killer cover letter. While the CV lists your important achievements and skills, the cover letter coerces your prospective employer into hiring you. The cover letter very finely articulates your desire to work for the company. To stand apart from the competition and make yourself an attractive hire, you need to draft a killer cover letter. Here are the 9 Steps to landing that job…

  1. 1.     Knowing what they want, what they really really want

The cover letter offers a window to your personality and qualifications. But apart from that, it is also a way to demonstrate how much you really know about your prospective employer. To do this, you need to research on the company, the financial growth statistics, the industries that your employer serves, etc. Learn about your potential firm and showcase that. Only when you know what they want and who they are looking for, will you be able to portray that in your cover letter.

  1. 2.     Giving it that personal touch

When you are searching for a job and have focused on one, make sure you find out the name of the contact person. Beginning your cover letters with formal salutations such as “Dear Sir or Madam”, gives the impression that you don’t know whom the letter should be addressed to. Personalise your cover letters while retaining a semi-formal tone. Lack of knowledge in these areas can significantly impact your chances of getting the job you want.

  1. 3.     The Art of the Powerful Opening

Avoid the clichéd opening paragraphs and instead strive to make an impact with the introduction. In a powerful opening paragraph, you have to briefly state your objective in applying for the job and how you heard about the opening. While being creative in your openings, don’t forget that cute introductions do not work. Give your cover letter the necessary gravitas without being too sycophantic.

  1. 4.     Start Right

After the introduction, comes the body of the cover letter where you detail your achievements without repetition. In this part of the cover letter, you are expected to expand upon your achievements as mentioned in the CV and provide further examples of how you can help your potential company grow. For example, if you are applying for marketing positions then be sure to explain how you can develop a marketing strategy to bring in additional revenue for the company. Simply said, put your best foot forward.

  1. 5.     Finish Strong

The closing of the letter should definitely express gratitude for the HR manager’s time and patience. End the letter by outlining the next steps on your part. Never expect a potential employer to follow up with you. Demonstrate your proactive nature by stating that you will follow up for the job. This will also indicate your enthusiasm for the job. Remember to include a phone number or email address so that the firm can get in touch with you first if required.

  1. 6.     Money Later

The motivation behind taking up any job is money. To be happy in your job you need to be paid well. Don’t become hasty and quote any figures in the letter. Wait for a formal meeting to discuss salary issues.

  1. 7.     Details Matter

Remember to spell-check your cover letters and get them proof-read from friends or family. Be sure to thoroughly check your cover letters till you are completely satisfied with them.

  1. 8.     How does it Look?

In case you are submitting your cover letter by email, make use of word processing software such as MS Word. Write your cover letters in Word, making use of a standardized format. Align the text correctly and ensure that the letter is cleanly formatted. Punctuation should be in place. While you spend a tremendous amount of time on preparing the CV, you sometimes end up neglecting the cover letter. Formatting is essential otherwise the HR manager reading your cover letter might just have to spend his or her time deciphering it.

  1. 9.     Check That Grammar

Make sure that you adhere to grammar rules and make use of them while writing your cover letter. Incorrect grammar used in the wrong places can not only create a wrong impression, but also change the meaning of what you intended to convey.

These are such simple steps to write a killer covering letter.

ü Draft your letter so that it highlights your skills, achievements, goals, and motivations.

ü Don’t meander from the main topic.

ü Stick to the basics and be direct in your approach.

Do the above and nothing can stop you from getting that job.

 

 

Outsourcing your knowledge

Albert EinsteinWhy knowing less helps you to do more.

Diane Shawe M.Ed. 

When you think about the power of your brain and how we learn, memorise and recall all those facts, it can get very confusing. Having taught for nearly 25 years and trained some of the brightest professionals over last 10 years, I believe that knowledge is divided in two distinct areas. We can either know about a subject ourselves or we know where we can retrieve information on that subject. The massive amount of information available online has opened an infinite library of easily and quickly retrievable information with simple search engines. I like to think of it as an organic external hard drive, an outsourced memory we can plug in at any time. Some have argued that the internet dilutes the most traditional kind of knowledge: knowing a subject ourselves. They argue that in some way it makes our brains less efficient, diminishing our intelligence and destroying our inner hard drives and memory.

You may remember (if you are of a certain age) that when you were young, you knew by heart the phone number of your closest friends. Since the introduction of digital directories on smartphones there is no longer any reason to memorise numbers by heart.   On the other hand, how many hundreds more contacts do you have now compared to then thanks to the digital directories? In reality, how much more connected are you? The real deal of the information age is not that it allows us to know more, but that it allows us to know less in terms of depth of what we know, as mentioned by David Brooks, a New York Times columnist, in his famous 2006 NY Times article[1] The Outsourced Brain.

neuroscience brain“Memory? I’ve externalised it.” He said, “I am one of those baby boomers who are making this the “It’s on the Tip of My Tongue Decade.” But now I no longer need to have a memory, for I have Google, Yahoo and Wikipedia. Now if I need to know some fact about the world, I tap a few keys and enjoy the vast resource of the external mind.”

I think the positive side of this is that we are free to expand our awareness of subjects we did not have space, or availability, to explore before. Our memory now has a different function: it is a digital index that remembers the existence of a subject and what are the best leads to find information on that subject. I too had thought that the magic of the information age was that it allowed us to know more facts. Then I realised that the magic of the information age is that it allows us to know less.

It provides us with external cognitive servants, silicon memory systems if you will, with collaborative online filters, consumer preference algorithms and networked knowledge. We thus can give these servants the massive raw data and liberate ourselves to think, explore and be creative. You can use your brain to learn new skills, the soft skills that are the true measure of success.

Your outsourced memory (the internet, the cloud and more) allows you to be aware of the existence of information you would never have come across before when you were limited to what your inner memory could hold. It allows you to increase the quantity (and thus the quality) of the information that you can process because you do not always have to worry about memorising every single detail of it. It allows you to use more brain power in linking concepts and applying them rather than remembering them. It empowers you to think and process information faster because your brain has the space to hold links to so much different information, and in doing so it expands your subjective time. Back in the analogue era, the difference between a deep brain and a shallow brain was the availability of information and the choice of whether to take in that information or not came second.

As an educationalist and technophile, combined with my outsourced memory I have the capacity to think deeper. Now that (nearly) everything is available, the power is back to you: it is up to you to take responsibility of what content goes into your mind and how you use your outsourced memory.

Now you have begun to outsource your brain and now have room to do something rather special with your neo-cortex. Enjoy.

 

Global Personal Bloggers of Influence for 2017

When twitter came out and account holders tweeted what they ate, we all thought twitter had a short life span.  Now the media rummages through top celebrities tweets to find something sensationable to report about.  Would be employers have been know to use candidates social media postings as evidence against them.
The era of the Personal style bloggers use to get caricatured as either geeks or pretty, brainless girls who dress up for their camera-wielding boyfriends and post their results to a WordPress blog.
But wait a minute, with instagram, Facebook, linkedin and twitter integration most of these bloggers have grown quiet influential with hundred of thousands of followers. Over the past decade, these independent publishers have become a real force in the fashion industry — not just snapping up front row seats at fashion shows, but landing major campaigns and collaborations with brands, becoming regular guests on TV shows like “Today” and “America’s Next Top Model,” and turning their blogs into multimillion-dollar businesses. Some have become household names. Independent European bloggers are harder to pin down as most of them are linked to magazines.
Chiara Ferragni, Hanneli Mustaparta and Nicole Warne. Photo: Clemens Bilan/Stringer

Chiara Ferragni, Hanneli Mustaparta and Nicole Warne. Photo: Clemens Bilan/Stringer

To determine the ranking, consideraction was given to:

  • Instagram, Twitter, Facebook, YouTube and Pinterest followers, as well as website traffic. These numbers gave us a snapshot of how many people these bloggers are reaching every day.
  • Brand extensions. We gave props to bloggers who have used their influence to create original products.
  • It factor. We talked to industry insiders about whom advertisers are loving right now, and who is moving the most products via affiliate links.
  • Google News searches. Headline makers were rewarded for extending their reach beyond their own network.
Chiara Ferragni. Photo: Jason Merritt for Getty Images Entertainment

Chiara Ferragni. Photo: Jason Merritt for Getty Images Entertainment

1. Chiara Ferragni, The Blonde Salad 
The 27-year-old Italian, who now lives in Los Angeles, has the broadest reach of any individual fashion blogger on our list, with more than 3 million Instagram followers. She’s a global star, as popular in Europe as she is in the U.S. What’s more, links from her site drive traffic and conversions, according to many of the brands with whom she has partnered. She was also recently named to an expert panel that will help determine the shortlist.

Oh, and she graced the cover of Lucky magazine’s February issue along with fellow bloggers Nicole Warne and Zanita Whittington.

2. Aimee Song, Song of Style 
Song, 28, is a Los Angeles-based interior designer whose straightforward street-style shots have made her popular with brands and readers alike. Song also has an incredible Instagram following — 1.9 million — and has worked hard to build her YouTube audience as well, with more than 28,000 subscribers to her channel.

3. Wendy Nguyen, Wendy’s Lookbook 
Yet another L.A.-based blogger, Nguyen, 31, is best known for her YouTube channel, which currently boasts 600,000-plus subscribers. (Her 2011 video, “25 Ways to Tie a Scarf” has been viewed over 29 million times.) Nguyen’s point of view is unique in that she grew up in the foster system, and has opened up about her experiences to her readers.

Kristina Bazan. Photo: Frazer Harrison for Getty Images Entertainment

Kristina Bazan. Photo: Frazer Harrison for Getty Images Entertainment

4. Kristina Bazan, Kayture 
This Swiss-model blogger, 21, has an impressive reach on Facebook — with more than 1.1 million likes — in addition to a major presence on Instagram, Twitter, etc. Bazan is a favorite of high-end brands: she’s worked with Louis Vuitton, Hugo Boss and Piaget, among others.

5. Julie Sariñana, Sincerely Jules
The 29-year-old blogger, who lives in Los Angeles, started her site in 2009 — early, compared to many of her peers. Her easy, approachable style has translated well into her own line of t-shirts, printed with often inspirational, occasionally irreverent, quotes.

6. Rumi Neely, Fashion Toast 
Neely, 31, launched Fashion Toast in 2007. Her particular style of blogging — photo-heavy posts featuring cool clothes and model poses — has greatly influenced the generation of influencers who have followed her. While Neely has collaborated with established brands in the past, she recently launched her own line. Are You Am I, a collection of slip dresses, tap pants and distinctly cut tees, is notable for its specificity. For fans who want to emulate Neely’s style — and there are plenty of them — there is nothing more perfect.

7. Nicole Warne, Gary Pepper Girl 
One of three bloggers to land Lucky‘s February 2015 cover, the Sydney-based Warne, 25, first launched Gary Pepper as a vintage e-commerce site in 2009. Warne started out blogging and modeling the clothes as a way to market the website, and by 2011, it was one of the largest online vintage retailers in Australia. However, the young entrepreneur’s side project soon became the main event, and in 2012 she shut down the e-commerce leg of Gary Pepper to focus on her blog-driven business.

Blair Eadie. Photo: Cindy Ord for Getty Images Entertainment

Blair Eadie. Photo: Cindy Ord for Getty Images Entertainment

8. Blair Eadie, Atlantic-Pacific 
The New York-based Eadie, 29, is best known for her accessible, yet educated, approach to fashion. Based in San Francisco when she launched the blog, Eadie has worked as a merchandiser for brands like Gap and Tory Burch, which means she has a professional edge when it comes to outfit posts. And brands like love working with her because she has a reputation for converting readers into shoppers.

9. Julia Engel, Gal Meets Glam 
The San Francisco-based Engel, 23, is seen as an up-and-comer in the space. She’s already amassed a large following across platforms, from Pinterest to Instagram. Appealing to the same sorts of readers who worship Lauren Conrad’s pretty aesthetic, Engel’s site is easy to navigate, with lots of opportunities to shop affiliate links.

10. Nicolette Mason 
Mason, who writes a monthly column for Marie Claire and designed her own collection for Modcloth last fall, is one of the most in-demand bloggers working right now. The 29-year-old writer played a role in the promotion and social media around Target’s new plus-size collection Ava & Viv and is also a budding TV personality, offering style advice on programs including “Today” and “Good Morning America.” Mason is notable because she uses her blog as a platform to discuss bigger social issues, including race, sexuality and body image.

11. Shea Marie: Peace, Love Shea 
The Los Angeles-based blogger and TV host, 27, has the high-fashion-meets-Southern-California look brands eat up. She’s worked with the likes of Dior, Gucci, H&M and Guess.

Bryanboy. Photo: Dimitrios Kambouris for Getty Images Entertainment

Bryanboy. Photo: Dimitrios Kambouris for Getty Images Entertainment

12. Bryanboy 
The OG fashion blogger and best friend of Fashion Toast‘s Rumi Neely, the New York-based, Philippines-bred Bryan Grey Yambao has transformed from an online-diary keeper to a celebrity and fashion insider. While other bloggers from his era have fallen off the map, Yambao, 32, has remained relevant by branching out. Memorable projects include a collection with furrier Adrienne Landau and a hosting spot on several seasons of “America’s Next Top Model.”

13. Elin Kling
The New York-based Kling, who is Swedish, was one of the first bloggers to collaborate with a brand on a collection. (In 2011, H&Mreleased a Kling-designed line.) But her fantastic stand-alone label, Toteme, has transformed Kling, 31, from a blogger to a full-fledged designer.

14. Zanita Whittington
The Stockholm-based Aussie, 28, was one of Lucky‘s February cover stars. Along with modeling and blogging, Whittington is also serious about photography. Her site is a sort of “how to” for aspiring bloggers, with service pieces on starting a blog and building an audience.

Gabi Gregg. Photo: Ilya S. Savenok for Getty Images Entertainment

Gabi Gregg. Photo: Ilya S. Savenok for Getty Images Entertainment

15. Gabi Gregg, Gabifresh
One of three plus-size bloggers chosen to star in the campaign for Target’s new Ava & Viv collection, Gregg started her blog in 2008 when she couldn’t find an entry-level job in fashion journalism. Now 28 and based in Los Angeles, the blogger has appeared on the “Today” show, designed a sell-out swimwear collection, and partnered with brands including Misguided, Nordstrom and Laura Mercier.

16. Danielle Bernstein, We Wore What
The New York-based blogger, 23, started her site as an FIT undergrad eager to capture the style of her fellow students. It soon transformed into a personal style forum, leading to a design project with Topshop.

17.  Jessica Stein, Tuula Vintage
This Sydney-based blogger, 25, spends a good chunk of her time traveling, and sharing her adventures via Instagram. (She’s currently parked in the Maldives.) Brands like Dior Beauty partner with her for the obvious reasons: she has great taste and an enviable life.

Susanna Lau. Photo: Cindy Ord for Getty Images Entertainment

Susanna Lau. Photo: Cindy Ord for Getty Images Entertainment

18. Susanna Lau, Style Bubble
Forever the no. 1 blogger to fashion insiders, the 31-year-old Lau is now one of the industry’s leading voices. While her creative outfit posts are still appreciated, she is even more loved for her sharp opinion, contributing to publications including Elle UK and Business of Fashion, as well as posting regularly on her own site.

19. Chriselle Lim, The Chriselle Factor
With a massive YouTube following, the Los Angeles-based wardrobe stylist, 29, offers her audience plenty of tips and tricks via video. She’s worked with brands including Coach and Banana Republic.

20. Jane Aldridge, Sea of Shoes
Another blogging pioneer, the Dallas-based Aldridge started her site at age 15. Eight years later, she’s still at it, partnering with brands like Lovegold and Cartier on a regular basis.

Can Hair Extensions give you more confidence or make you feel self conscious?

descreet-hair-extensions-by-diane-shaweHair Extensions have been trending from Hollywood red carpets, Global awards through to a local person within your inner circles for the past 15 years. Why?

Article by Diane Shawe’s Author

Celebrities on Red carpets and magazines have normalised hair extensions. Hair extensions has been a trending topic among many women as youtube has helped catapult the good, bad and ugly of the fake it market. But is it all vanity vanity as some parts of the media suggests?

It is arguable that the main reason for the popularity of hair extensions is that one can get instant gratification. That extension adds to the thickness and fullness of your hair in a shorter period of time than waiting for your hair to grow.

Beauty Confidence Boosters: Hair Extensions

As a woman, confidence is in constant flux. We all have those days that we just feel great. Our skin is glowing, our eyeliner went on just right, and our hair is lying the right way. And then we have those weeks where we just feel like our look has passed its expiration date. We “need a change.”

There spot lighthe seems to be forever turned on and time is now a precious commodity.

Hair Extensions

So for some women this is a no-brainer. If you’re tired of your hair style and sick of waiting for your hair to get to the length you want, sick of chemicals, sick of thin lack lustra hair? then with over 16 different hair extensions techniques there is bound to be one technique that can help achieve their goal.

For instance Clip in hair extensions are very popular and operate with pressure-sensitive clips, you can apply these for everyday use or special occasions but they must not be worn for over 5 hours per day These products will give you the ultimate beauty boost, allowing you to defy biology and get the thick, long locks you’ve always wanted.

It is claimed that the extensions can add up to 10-inches 0-inches of hair to an individual which would translate to an awesome look.

Beauty Confidence Hair Extensions Busters:

Incorrectly applied hair extensions can damage hair

Incorrectly applied hair extensions can damage hair

Well we have all heard and seen the desaster stories. This is not unique to this industry but the self taught by youtube suppliers have given the industry a bad name and scared quiet a few women forever!

I’ll fitted hair extensions or even using the wrong technique can traumatised a person far worse than their original hair problem. It can also lead to clients loosing their hair as a result.

Getting you qualified in the Hair Extension Sector

Getting you qualified in the Hair Extension Sector

There isnt a internationally recognised directory for qualified and properly trained hair extensions technicians but there are reputable private training schools which could point you in the right direction.

Diane Shawe is an author of 15 books, speaker, trainer, mentor, consultant and entrepreneur with more than 25 years of experience. She has personally trained over 2800 people around the world in a variety of fields and has published a number of works. She has contributed to over 100 Kiva Entrepreneur’s around the world.

She was also one of the producers of a Day time Ladies Talk Show in 2015 and Host of one of the UK’s best loved Annual Hair Extensions Awards.

Diane also enjoys oil painting, sailing and clay pigeon shooting. She focuses on topics that she is passionate about in her writing and has attracted over 36,000 followers on her popular blog.

Media Contact
Company Name: AVPT Short Courses (Hair Extensions Training Academy)
Contact Person: Diane Shawe MEd
Email: Send Email
Phone: +44 208 1333120
Country: United Kingdom
Website: http://www.hairextensionstraining.academy

Mindfeed ebooks by Diane Shawe

How hair extensions are sourced

How hair extensions are sourced

Starting a Hair Extension business

Starting a Hair Extension business