Category Archives: training courses

Starting A Private Tutoring Business – The Skills Needed By A Private Tutor

Current Demand For Private Tuition In The UK

We can reassure you that the demand for private tuition across the board is increasing, and is required throughout the year.

Whilst the market is flooded with tutors supporting students in English, Maths and some STEM subjects, it is increasingly obvious that a lot of children are suffering because they do not have the much needed Social Skills to help them  with communication, problem-solving, decision making, self-management, and peer relations abilities that allow one to initiate and maintain positive social relationships with others.

Deficits or excesses in social behavior interfere with learning, teaching, and the classroom’s orchestration and climate. Social competence is linked to peer acceptance, teacher acceptance, inclusion success, and post school success.

As we see the rise in school exclusions, there are many reasons suited for the rise in the UK. So now a more structured approach needs tho be taken to assist a wide crosses section of children experiencing problems outside of the curricula which in turn impacts there relationship with each other, their teachers, parents and the wider community.

Whilst the demand throughout the academic year for private tuition varies per subject and level, factors to consider are do you want to provide tutoring throughout the year, number of subjects and levels you tutor, if you are wishing to travel and how far you are prepared to travel if at all.

Starting A Private Tutoring Business – The Skills Needed By A Private Tutor

If you are interested in becoming a private tutor, you may wish to consider the following skills before setting up a private tuition service :-

Ability To Communicate & Help The Students Understanding
The key approach of private tuition is to improve the understanding of the student. An essential skill for a home tutor is that they are able to help the student grasp and fully understand any area of subject weakness by good communication. Whilst at the same time engaging the student’s interest and making the tutoring session fun will enhance their learning.

Ability To Listen
One of the major factors of one to one private tutoring is to tailor and deliver your lessons so that the student can understand areas of subject difficulty. For the student to improve, they must understand. Flexibility is the key. Just because you use a successful set protocol of how you tailor your tuition lessons for several of your students, does not mean this will work every time. Therefore if the student has difficulty in grasping certain areas of their syllabus, listen to their feedback and from this devise alternative ways of how you will tailor your tutoring for that particular student.

Good Grasp Of Your Subject Area
We would recommend that you only offer home lessons for the subjects that you are familiar with and enjoy and are passionate about. As a rule, the subjects that you enjoy, understand and feel most enthusiastic about are the ones which you will excel in at tutoring. Therefore you will have most success in improving the student’s grades and confidence.

Communication With All Age Groups – Especially Children and Teenagers
Most academic personal tutors provide private tuition for children or young adults. However if you specialise in tutoring students for GCSE upwards, you will be tutoring teenagers, young adults and possibly mature students. Therefore you will need to feel confident at communicating with all age groups. Even if you are only providing private tuition for primary or secondary level children, remember that you will often come into contact with and give feedback to their guardians or parents.

Good Command of The English Language and Literacy
That saying, a child whos first language is not English might benefit from a similar language tutor who might be able to get the point across much clearer until the students English improves.

Good Time Management & Self Motivation
As a freelance tutor, like any self employed profession, you will not have a clocking in machine! When you work for yourself you need to be self motivated and it is essential that you use your time effectively. Most students require tuition in the early evening on weekdays or at weekends. Keep these times free for tuition and carry out your admin such as filing, accounting etc at other times of the day or week. If you do not plan your time wisely, this may result in less time that you have available for one to one tuition and your private tuition business will generate less income.

Excellent Organisation Is Paramount
Excellent organisational skills go hand in hand with good time management. As you build up clientele, you will find that you are providing private tuition to several students for different syllabi and possibly several subjects. This can become rather confusing, especially near exam times when you are using similar examination papers for several students. We advise that you keep a record for every student you tutor. This record should include the work that you have covered, any marks received for questions or past examination papers. The reasons for this is it is of benefit when you need to update parents regarding their child’s progress. Another reason for keeping private tuition records per student is that it enables you to plan ahead, so that you can cover all topics that the student struggles with and leave time towards examinations to cover exam papers and examination questions.

How to  Get Started

Request our free Tutors Prospectus Directory to see a list of all the course resources. Each package also includes a tutor manual, this covers the subject in detail and will assist you in delivering a quality and comprehensive course to your students.

How My Teacher Almost Dashed My Dreams Of Writing

wear your pretty shoes well by diane shawe884346925..jpg

When I was 8 years old I remember my teacher Mr Lester ripping up my homework and accusing me of copying the story I wrote for my homework that week. I remember it was a story about being lost in the woods at night, I use to be afraid of the dark back then.

I cried and said I hadn’t copied it, he gave me detention on top of that and called me a liar.

I was so embarrassed and ashamed I never did well in English Literature again just to spite him I thought but really he had squashed my confidence.

16 books later all published on Amazon with my most recent which took 3 years to write and a healthy vibrant blog with over 35k followers which I have been nurturing since 2010

Do you think adults in position of influence realise what they can do to a child?

Never let negative people define who you are or what you want to become.

Coaching is also important and if you want to propel your vision coaching can help you stay laser focused with a strategic plan

Download your copy on #amazon today https://goo.gl/gm9t2U

Diane Shawe’s eBooks are available on Amazon right now at: https://www.amazon.com/Diane-Shawe/e/B0052WG8V6

Why Black men will be Disproportionately Devastated by Industries drive towards Automation

 Black men and disproportionate employment

Black male graduates in London and throughout the UK are nearly twice as likely to be unemployed as their white counterparts, figures suggest. In 2016 there was an unemployment rate of 18% for black male graduates aged 16 to 24 in the capital.

According to the data from the Office for National Statistics (ONS), the rate for their white counterparts was 10%. A government spokesperson said the employment rate for ethnic minorities was “at a record high”. So if the graduates, the brightest and best are having such a hard time what about the lower skilled or unqualified black men?

But for now lets focus on London. More than 83,000 young men in London are from black and mixed black ethnic groups, making up about one in five of young men in the capital.

Research by the National Audit Office (NAO) has found that along with Pakistani and Bangladeshi women, black men consistently have the lowest employment rates in the UK.

BBC London contacted 50 of London 500 top graduate employers last year across the banking, accounting, medical, legal and retail sectors. Eleven were able to provide data relating to their employment of black men specifically. Those 11 organisations recruited 1,803 graduates in 2016. Of those, 30 were black men.

The NHS leadership academy, for trainee managers, was among those which did not recruit any among its intake of 112 graduates.

Larry Elliott Economics Editor for the Guardian headlined on 4th April 2018 that Workers at risk as robots set to replace 66m jobs, warns OECD he goes on to write:

The west’s leading economic thinktank has warned its members that they are failing to prepare workers for an automation revolution that will leave 66 million people at risk of being replaced by machines in the coming years.

A new report by the Paris-based Organisation for Economic Cooperation and Development found that the most vulnerable – one in seven workers on average across the 32 countries studied – were less likely to be receiving help than those whose jobs were more secure.

The OECD said 14% of jobs in developed countries were highly automatable, while a further 32% of jobs were likely to experience significant changes to the way they were carried out.

Low-skilled people and youth were among those most at risk, according to the report, with the jobs at highest risk tending to be in low-skill sectors such as food preparation, cleaning and labouring. Workers in fully automatable jobs were more than three times less likely to have participated in on-the-job training, over a 12-month period, than workers in non-automatable jobs. Those most at risk were also less likely to participate in formal education or distance learning.

In September 2017 Mr Lammy a Tottenham MP reviewed the BAME people in the criminal justice system and found that in the UK black people who make up just 3% of the UK population make up 12% of the people in prison at a cost to the tax payer of £309m each year.

Whilst the report highlighted failings on the part of police forces, courts and prisons, it was identified that other issues like one parenthood, school exclusions, low income and high unemployment disproportionately affect some ethnic minority groups and have been linked to higher levels of criminality.

Is Adult Education for Graduates BrokenDiane Shawe author of ‘Is Adult Education Broken?’ states that “the traditional belief that we must prepare ourselves to be ‘employable’ is under threat for all groups, but has always inexplicably affected the BAME groups. The counter argument encourages us to ‘gear up’ for earning our own money, rather than seeing income as someone else’s responsibility”.

It is clear that at this moment most educational systems are not keeping pace with changing technology and the ever-evolving world of work.

Isaac Asimov quote sharpens our focus

“If unemployment formed a country it would be the 5th largest in the world”

Not enough people are thinking strategically enough in this area. Fundamentally, we need to change what people learn, how people learn, when people learn, and even why people learn.

A recently published book by #DianeShaweAuthor ‘Is #Adult #Education Broken’?  explores the main failings in the educational system for an economy powered by #technology, fueled by #information, driven by #knowledge and becoming #automated. What are the lessons to be learnt?

Download a copy from #amazon today Claim you copy now

Here’s the Main Reasons Adult Education is Broken and I’ll Prove It To You

Is Adult Education Broken?

Is Adult Education Broken by Diane Shawe Author (4)

Adult education has become undervalued in an overpriced educational infrastructure.

The people who need the most help are already systematically ripped off by greedy loan companies, NHS parking, having to pay charges for drawing out their own money from private ATM machines in poorer boroughs, pre-paid electric meter’s to name but a few.

The more you seem to need help the more you seem to have to pay.

Off course, the arguments are always about risk, but to compound on top of their needs, a premium, just to make sure the risk is compensated for is questionable indeed. But another kind of ripping off is taking place. ‘Free online education’ you may ask ‘why is this a rip-off people”?
I will answer this from my perspective initially and then make further arguments as to why we should be very concerned about this un-policed, unchallenged butchery of the values originally infused into our adult educational system.

Is Adult Education Broken by Diane Shawe Author (2)So if you all but think Adult Education is Broken and all but given up, this book spills the beans on what has gone wrong, what questions need to be addressed and if certain issues are tackled by Government, then there’s Hope,

As Isaac Asimov—a master of science fiction literature—once said:

“No sensible decision can be made any longer without taking into
          account not only the world as it is but the world as it will be.”

So the big Question is – What has happened?

  • Why have these large institutions priced education out of some fundamental principles?
  • Why on the other spectrum are all these free courses flooded the market?
  • How can we make the new economic age enhance, rather than diminish, our quality of learning?
  • How can we make this amazing innovation advance the prospects of all people especially those with or without experience and not just for the youth?

It is clear that at this moment most educational systems are not keeping pace with changing technology and the ever-evolving world of work.

Is Adult Education Broken by Diane Shawe Author (5)
“If unemployment formed a country it would be the 5th largest in the world”

                                                  Isaac Asimov

 
Not enough people are thinking strategically enough in this area.  Fundamentally, we need to change what people learn, how people learn, when people learn, and even why people learn.

We must get beyond the traditional model of students sitting passively in classrooms, following instructions and memorising material that they are tested and scored on which sometimes turn out to be of little use in an every changing economy.

“It is not the strongest or the most intelligent who will survive but those
                                     who can best manage change.”                       Darwin

Throughout the ages, every human society has experienced challenges adjusting to population growth, maintaining structural order and creating channels for future generations. How well a society prepares the next generation for survival is imperative for the society as a whole but we have stalled in this process.

There seems to be a range of systemic failures such as

: failure to find a formula to develop teachers convergent and divergent Is Adult Education Broken by Diane Shawe Author (3)facilitating skills
: failure to consider cultural relevance
: failure to develop enterprising and entrepreneurial skills
: failure to prepare about taking personal responsibility
: failure to provide adequate technology and supporting curriculum
: failure to encourage international engagement
: failure to manage growth of academic misconduct

Diane Shawe Author states that “the traditional belief that we must prepare ourselves to be ‘employable’ is under threat. The counter argument encourages us to ‘gear up’ for earning our own money, rather than seeing income as someone else’s responsibility”

With the population dramatically aging and low-level jobs increasingly swallowed up by machinery, entrepreneurship will be a necessity for many, rather than a lifestyle choice for some.

SMEs are of course already leading this charge but in order to gear up for the future we need to start off by asking a serious question, defining criteria’s and examining trends, impact these trends will have and plan a way to jointly prepare current and future generations to be both employable and entrepreneurial.

We are living in a new economy—powered by technology, fueled by information, and driven by knowledge. And we are entering the new century with an opportunity on our side but huge problems that require new thinking.

claim free course now

Is Adult Education Broken by Diane Shawe Author (12)

Click to find out more about creating your own On Demand Digital Course Library

How to create a digital on demand course library

 

 

I Just Learned This Little-Known Twitter Strategy to Sell to my Competitors’ Customers

 

 

 

This twitter strategy is so good it will leave you wishing you had been doing it sooner

By Nominated Guest Blogger John White @juanblanco

I found this article and I just had to share it on my blog because it was so simple

Donald Trump has accidentally made twitter hip with his regular out of context rants so if you use it right, Twitter can be a massive lead generation tool for your business. The problem is, many don’t take the time to learn how to use Twitter effectively.

They open an account, put out some tweets, and then wonder why there aren’t thousands of people flooding to their account to follow them and buy their product or service.

The truth is that it takes time and effort to learn how to use Twitter for lead generation and sales. Getting followers is no easy task, and converting followers into customers is even more challenging.

Luckily, I’m going to share with you a top strategy that I have used to help my clients turn their Twitter account into a highly effective lead generation tool.

Find out who your competitors’ customers are

It’s not enough to just get followers on Twitter. To get sales, you need to have followers who are interested in what your company is offering.

There may be no better tool to use to directly engage your competitors’ customers than Twitter. Just go to each of your competitors’ Twitter pages and click on their followers. Doing so will reveal every account that is following your competitors.

What a leads list!

While not every account that is following your competitors is doing business with them, they all have indicated an interest. That means they are likely to be interested in knowing what your company has to offer as well.

Follow your competitors’ followers

Once you’re on their page and looking through their list of followers, begin to follow the accounts that look like they would be interested in your company.

Also look to see who is engaging with your competitors’ tweets by liking and retweeting them. Consider following these accounts as well. Engaging with your competitors’ tweets shows that they are active accounts with a strong interest in the subject matter that you are likely to be tweeting about as well.

When you follow someone on Twitter, they receive a notification that you have followed them. The reaction of most people is to then go to your account to see if you are worth following back.

Following your competitors’ followers will have a significant portion of them heading to your profile.

So make sure your profile is looking good and is ready to impress. Pin a tweet to your profile with your best offer and include a link to a landing page where people can make a purchase or sign up.

To pin a tweet, create a tweet with your offer, call to action, and link. Then, once the tweet is live, click on the drop-down menu in the top right corner of the tweet and choose “pin to your profile page.” Doing this will place the tweet at the top of your profile page, so it is the first tweet people see when visiting your page.

After following, give people 3-5 days to follow you back. If they don’t follow back, either their account is not active, or they’re not interested in you. Either way, go ahead and un-follow the people that don’t follow you back.

This will free up space in your network for you to be able to continue to follow your prospects on Twitter.

If you pursue this strategy, over time you will grow a highly targeted following full of potential customers.

Source

https://www.inc.com/john-white/learn-this-little-known-twitter-strategy-to-sell-t.html

Get your copy today

Get your copy today

Twitter for Beginners available from Amazon by Diane Shawe Author

Special Offer 1 day Hair Extensions Training Course

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Would you like to learn how to apply a non evasive, won’t damage clients hair, flat looking undetectable hair extensions technique in one day using no glues, threads or cornrows on your clients head in under 3 hours?  Then this is the course for you.

Learn how to apply this new technique in on our day course which is packed with lots of advice, theory and practical training.

You will simply be amazed at how you can help lots of clients around your location get lovely hair without damaging it and making impressive income at the same time.

This course is discounted from £450 which includes a starter kit down to £170.

The first 15 people to register will get a further 20% discount of this discounted price.

All you have to do is register your interest, there are lots of dates to choose from and pay your £25.00 admin enrolment fee to reserve and ensure your place.

See what others have said about the course. https://www.facebook.com/events/194358901295017/?ti=cl

https://form.jotformeu.com/expresstraining/short-course-enrolment-form

 

 

 

Why buying a Franchise business makes smarter business sence

Why buying a Franchise business makes smarter business sense

Hoping to be your own boss? OneRick Grossman’s book Franchise Bible and franchise expert outlines the plus side of buying a franchise

The following excerpt is from Rick Grossman’s book Franchise Bible. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound

Very few people have the natural ability or expertise to be efficient at all aspects of running a successful business. That is where the franchisor’s experience comes into play. Franchise organisations offer a structure for launching, operating and growing a business. Indeed, the successful franchisor will deliver the entire framework around which the business is built. Franchisors usually create comprehensive operations manuals and training programs for their franchise owners that cover marketing, operations, accounting, technology and other areas that are specific to the particular business model. These efficiencies are designed to enable franchise owners to earn more and spend less time and effort than otherwise would be required to open and operate a similar business on their own.

Collaboration

The franchise organisation model offers the franchisee the ability to grow under a common brand and share in the benefits of a larger group of business owners. Though each business is independently owned and managed, all franchisees share in the collaborative benefits of the organisation through the support and oversight of the franchisor including:

  • Group advertising resources not typically available to small, independent business owners
  • Owning your own business and making day-to-day decisions yourself, guided by the experience of a successful business enterprise
  • The ability to sell products and services to markets that company-owned outlets have difficulty serving because of higher operational costs and lower motivation of employees in company-owned outlets
  • The benefit of recognized and proven service marks, trademarks, proprietary information, patents and/or designs
  • Training from successful business operators
  • A lower risk of failure and/or loss of investments than if you were to start your own business from scratch
  • Being a part of a uniform operation, which means all franchises will share the same interior and exterior physical appearance, the same product, the same service and product quality and overall customer brand awareness
  • Operational support from the franchisor, both before and after launching your business venture, in areas such as financing, accounting, employee training and operational procedures
  • An opportunity to enhance your management abilities within an established business model that you couldn’t experience in most employment situations

From the franchisor’s perspective, this collaboration:

  • Offers the franchisor a method of rapid expansion
  • Spreads the brand messaging and awareness over a large network of franchise owners
  • Taps in to the franchise owner community’s “pride of ownership”
  • Allows the franchise owner community to grow due to a duplicable system and support
  • Features increased buying power for goods and services due to higher volume with suppliers
  • Enables new products and services to be developed in the field with more testing and input
  • Provides a steady cash flow to the franchisor to facilitate overall growth of the system
  • Can fund the brand recognition effort to grow nationally and globally

Franchising offers a better chance to succeed

The U.S. Department of Commerce and other authors of statistics concerning franchising have shown that the revenue from franchise establishments accounts for over one-third of all U.S. retail sales.

Government research over the years has indicated that the success rate for franchise-owned endeavors is significantly better than the rate for non-franchise-owned small businesses. In short, the good news is that franchising makes up a significant part of the national economy and presents a statistically better chance for success than other business options.

The freedom factor

Most individuals seek three common elements when choosing a franchised business:

  • Flexibility
  • Money
  • Status

These three elements are important for a variety of reasons and seem to be common denominators when people seek a new business as a career path. Flexibility has always been a hot button for entrepreneurs who exchange the stability of a “real job” for the freedom that comes with being their own boss. Money, or income, is always a factor but surprisingly is seldom the most important. We know many people who have left huge salaries behind because they were miserable, to pursue the American Dream and launch a business. Status is an all-encompassing category that includes not only titles and position, but more important, the feeling of purpose one has and being a part of something significant.

Owning a franchise can provide you with all three of these elements if you operate the business successfully and manage your time and resources properly.

Happy franchise owners make more money

It’s been said that if you love what you do, you can’t help but succeed. There’s a lot of truth to this statement. If you can align yourself with a franchise that really fits, you’ll be much happier, which in turn results in higher productivity. This is a simple philosophy that’s often overlooked. Some franchise organisations have suffered because they lost sight of this reality during the fast growth stages.

The explosive growth that many franchises experience is referred to as “hockey stick” growth due to the way it’s charted on a line graph. Sometimes companies are so successful and grow so fast that they seemingly forget about the little things that made them successful in the first place. In this case, their initial success can lead to their ultimate failure. A franchise organisation that forgets that their franchise-owner community is in fact their “customer” base (each of whom should be treated with respect and with an eye towards making them satisfied) usually comes down like a house of cards.

Think about this for just a moment: If the franchisor understands that its franchisees are the heart and soul of their success and understand a very basic premise — if the franchisees are happy then they’ll generate more revenue — then it will build on that reputation and financial model. But if the franchisor sees its franchisees merely as cogs in a wheel that deserve no respect, the system ultimately fails — and not because the end product is poor, but because the sales force that’s presenting the product to the general public is dissatisfied. We see this all too often.

Disclaimer: Rick Grossman’s Franchise exerts  inside this blog are by no means an endorsement of any particular franchise.

Need a Hair Makeover Franchise Info Brochure 2018

 

Six Essential Positive Steps when Dealing with negative reviews

You have two choices here:

  • you can attempt to rectify the situation and save face for others who may see the review (and earn some new clients in the process), or
  • you can flip a bitch and make yourself look like a complete idiot.

You may want to read my article on DCC reviews Dishonest Competitor Complaints.

Regardless of whether the ghost client or genuine client was right or wrong, it is your job to show others that you care and you are willing to do whatever is necessary (within reason) to make this client happy.

Here are six examples to demonstrate your genuine concern and suggestions what to write:

1.) Apologise. The very first thing you need to write is,

“My name is ___ and I am the owner of this establishment. I am so sorry that you had such a negative experience and I would love the opportunity to make it up to you.”

2.) Show gratitude. Let the client know that you appreciate that they took the time to write the review.

“I am truly apologetic that we did not meet your expectations during this visit, but I do greatly appreciate that you took the time to write a review. As a small business owner, reviews like yours are so helpful to me, so thank you for communicating to us where we are falling short so that we can rectify the problems immediately!”

3.) Make an offer. Offer the client something for their inconvenience. They may not take up the offer, but at least make an effort. If they had a terrible massage, offer to give them 50% off with your most experienced therapist. If they didn’t like the color job, offer to have it corrected for free by your most senior colorist.

“If you would be willing to give us another chance, I would love for you to enjoy _____ for _____!”

4.) Let it be known that you addressed the problem with your staff. Make it clear that you have taken action to correct the problem.

“After reading about your experience, I held a meeting with my staff members and addressed the problems you have communicated in your review.”

If the problem was caused by a communication issue (a rude employee, for example), say that the staff are now going to be more conscientious in their communications with each other and with guests. If it had to do with a bad service, inform the reviewer that you are now going to be requiring all staff members to undergo weekly continuing education and monthly technical evaluations. (Seriously, you should be doing that anyways.)

5.) Promise it will NEVER happen again…and mean it. This is where you take the feedback you were given and you learn from it.

ADAPT YOUR BUSINESS TO ENSURE THAT NOBODY EVER HAS A REASON TO LEAVE A SIMILAR NEGATIVE REVIEW IN THE FUTURE.

“I want you to know I am taking proactive steps to ensure that this issue doesn’t arise in the future. I am doing this by ___. I promise you that nobody will ever experience this problem again.”

6.) Apologise, thank the reviewer, and invite them back again. Yeah, really.

“Again, I want you to know how sorry I am. I do appreciate your feedback and hope that you’ll give us another chance to earn back your business.”

DO NOT GET CONFRONTATIONAL, ATTEMPT TO EXPLAIN “YOUR SIDE” OF THE STORY, OR DISCREDIT THE REVIEWER.

I have seen responses to reviews that were downright nasty and unprofessional.

“This woman is obnoxious and rude. We’re all glad that you’re leaving the salon. We pity the next hairdresser whose chair you sit in.”

“This client fails to mention in her review that she ALWAYS tries to haggle the staff for lower prices when she comes, even though the price is clearly communicated to her prior to the start of her service.”

“This review is completely bogus. This never happened. Whoever this is is lying.”

NEGATIVE REVIEWS GIVE YOU THE OPPORTUNITY TO SHOWCASE YOUR CUSTOMER SERVICE SKILLS.
DON’T BURN IT BY BEING PETTY.

A classy, professional, understanding response may impress potential clients, negating the poor review entirely.

Common Negative Review Topics AND HOW TO DEAL WITH THEM

1.) Pricing is too high: A good way to respond to this is to showcase the benefits that set your business apart. (This is assuming that your prices are higher because your services/products justify them.) If you offer monthly specials, mention this as well. Some people just can’t afford to (or don’t want to) pay higher prices. You shouldn’t renegotiate your pricing unless it is affecting your business on a massive scale.

IF A CLIENT OR TWO COMPLAINS ABOUT THE PRICE, THAT’S FINE. WHAT YOU NEED TO LOOK OUT FOR ARE COMPLAINTS ABOUT THE SERVICE THEY’RE RECEIVING.

2.) Rude staff: Tell the reviewer that you have reprimanded the employee responsible. In addition, make it clear that you’ve held a meeting to ensure that all staff members know how seriously you take customer service. Ensure that the client will not have the same experience again should they return.

3.) Bad services: Make a commitment to help your staff continuously improve. Continuing education doesn’t have to cost tons of money. Have each of them teach a one or two hour class on something every week. Set up a rotation for it. They can pick the topic. Evaluate potential new hires before signing them on to work for you. Do regular evaluations of your existing staff members also.

4.) Business is unclean: There is NO excuse for you to have a filthy, disorganised salon or dirty equipment. If you and your staff are too busy to keep it up, hire someone to do so. Seriously, you have no excuse.

5.) Miscommunication: Clarify the miscommunication in the review. Sometimes, miscommunications are honest mistakes. If an employee said something in error, apologise and explain the reason why the employee may have been confused. Never blame the reviewer.

Whatever you do, keep your cool. You want your response to be classy, upbeat, apologetic, and humble.

YOUR GOAL IS TO HAVE OTHERS THAT READ YOUR RESPONSE THINK, “WHAT A GREAT WAY FOR THEM TO HANDLE THAT SITUATION!”

You do not want potential clients to see you rage out on a client online. Show them how well you treat unhappy customers and how quickly and professionally you respond to their criticisms. Keep it together and not only will you salvage the relationship with the reviewer, but you will gain the respect and admiration of the potential clients who read the review response as well.

BOGUS COMPLAINTS

Dishonourable Competitive Complaints (DCC)

Competitors have found a dishonourable way to rubbish another competitors name whilst promoting there own business or services.

Be aware that there are many DCC complaint websites that are not policed in anyway and allows anyone to post a destructive message without any real link back to them.

Messages can also be posted against your Youtube videos, facebook, Google, blogs and articles, so it is sometime worth ticking the box that allows you to approve any messages before they are posted against your name or business.

Read more …


If you don’t already have policies at your salon, consider implementing them.

 

Why it is important to use gloves when dying hair or hair extensions

What is paraphenylenediamine and where is it found?

How can paraphenylenediamine cause skin irritation when dying hair or hair extensions and where is it found?


Article by Diane Shawe Monday M.Ed 

Paraphenylenediamine (PPD) is a chemical substance that is widely used as a permanent hair dye. It may also been found in textile or fur dyes, dark coloured cosmetics, temporary tattoos, photographic developer and lithography plates, photocopying and printing inks, black rubber, oils, greases and gasoline.

People working with PPD such as hairdressers or hair extensions technicians may develop dermatitis on their hands; patch testing usually reveals hypersensitivity to PPD. Occupational allergy to PPD has been found in a milk tester whom through laboratory work was in frequent contact with PPD solution. Dermatitis on the hands and occasional spreading to the arms and upper chest occurred.


YouTube is the undisputed champion in free visual knowledge transfer. I have seen lots of hair technicians demonstrating how to dye hair and often they are not using gloves.

Unprocess virgin Hair Extensions


In 2015/6 alone nearly £15m worth of treated human hair – has been washed and sometimes dyed – was imported into the UK, according to Customs and Excise. 

It comes mainly from India, China and Europe. On top of that almost £10m worth of wigs,  false beards, eyebrows and eyelashes made from the stuff were also imported. 

Those in the trade estimate the hair extension industry alone is worth £60m in this country, although there are no official figures.

When it comes to our tresses, the rarest and most expensive is natural blonde hair, Des Tobin a professor of cell biology at Bradford University, who has studied hair and the trade.

“About 90% of the world’s population has dark brown hair,” he says. “It’s actually really hard to get natural, adult hair that is blonde. The rarity of hair colour will dictate the price. Blonde hair can cost up to three times as much as dark hair.”

Recently we have seen a flood of natural Virgin remy hair which is unprocessed enter the market place. It is a lot cheaper so an increase in home and salon hair bleaching and toning is on the rise.

PPD in Hair Dye and the importance of gloves

Millions are spent annually on home hair dyes, salon balayage and multi colour ombre colours. The use of PPD as a hair dye is popular because it is a permanent dye that gives a natural look. Hair can also be shampooed without becoming decoloured and perming to achieve waves or curls can be done without difficulty. 

PPD hair dyes usually come packaged as 2 bottles, one containing the PPD dye preparation and the other containing the developer or oxidizer. PPD is a colourless substance that requires oxygen for it to become coloured. It is this intermediate, partially oxidised state that may cause allergy in sensitive individuals. Fully oxidized PPD is not a sensitiser thus individuals with PPD allergy can wear wigs or fur coats dyed with PPD safely.

What are the reactions to PPD allergy?

Reaction caused by the use of hair dye in mild cases usually only involves dermatitis to the upper eyelids or the rims of the ears. In more severe cases, there may be marked reddening and swelling of the scalp and the face. The eyelids may completely close and the allergic contact dermatitis reaction may become widespread.

Severe allergy to PPD can result in contact urticaria and rarely, anaphylaxis. PPD has also been suspected of precipitating contact leukodermaand vitiligo in genetically predisposed individuals.

What should you do to avoid PPD allergy?


For the Technician


If you are a hairdresser or hair extensions technician, rule one when working with any chemical that could cause dermatitis is to wear gloves. I have seen many youtube demo videos were the technician is not wearing any gloves. 


For the Client


If your client have an allergy to PPD  you should avoid the use of all oxidation type hair dyes. These are usually recognised by coming in a 2-bottle preparation. If you have been informed by your client or you should have completed a client consultation form checking for allergy history (most clients won’t know what PPD is) to be safe perform a patch test or suggest a semi-permanent hair dyes which may be a suitable alternative but approximately 10% of individuals who are allergic to PPD also react to these; 


Patch testing


Patch testing to confirm sensitivity should be performed prior to their use. Metallic hair dyes and vegetable rinse hair dyes may be used but these do not provide permanent colouring. Some newer permanent and semipermanent hair dyes use para-toluenediamine sulfate (PTDS) instead of PPD. This is likely to be tolerated by about 50% of people who are allergic to PPD. Patch testing is recommended prior to use.

Related substances to PPD which may also cause an allergic reaction


Azo dyes: used in semi-permanent and temporary hair dyes, ballpoint pen inks, gasoline and diesel oil, and as colouring agent in foods and medications 
Benzocaine and procaine: these are local anaesthetics used by doctors and dentists

Sulfonamides, sulfones, sulfa drugs: 

PPD allergy may make you sensitive to the use of these drugs also, discuss with your doctor before changing or stopping your medication
Para-aminobenzoic acid (PABA): this is used in sunscreens and creams that are readily available in over-the-counter preparations. You should only used sunscreens that are labeled ‘PABA-free’. Ask your pharmacist for suitable alternatives.

Para-aminosalicylic acid: used for tuberculosis

Alternative names for paraphenylenediaminePPD or PPDAPhenylenediamine basep


-Phenylenediamine4
-Phenylenediamine1,4
-Phenylenediamine4
-Benzenediamine1,4
-Benzenediaminepara
-Diaminobenzene (p-Diaminobenzene)para
-Aminoaniline (p-Aminoaniline)Orsin™Rodol™Ursol™ 


Please seek professional advice from you GPS or Chemist if unsure.


There’s more to adding hair

The “epidemic” of dementia as a killer of older people to be given more public attention.

David Baddiel has called for the “epidemic” of dementia as a killer of older people to be given more public attention. I agree!

The 52-year-old, whose father Colin is housebound and receives 24-hour care, has made a television programme exploring the impact dementia has on close family members of sufferers.

He said creating The Trouble With Dad was hard but decided there must be a wider dialogue about the disease.

Baddiel told the Radio Times: “T here is no situation where it is straightforwardly OK to put someone on camera who is not totally informed about it due to dementia, as is the case here.

“But the alternative is that nobody ever talks about this, and we must. It’s an epidemic – the largest killer of older people, bigger than cancer. We must bring that into the light.”

His father, 82, suffers from Pick’s disease – a rare type of dementia that can see sufferers become sexually disinhibited and prone to swearing and rude behaviour.

The film, was aired on Channel 4 in February, focusing on the relationship between Colin and Baddiel and his brother Ivor

The comedian, who is probably best known for his work with Frank Skinner, said he feels “exhausted” after weekly visits with his father.

“He’s hard work. Some times he’s not too mad, but others he’s very thankless. He can be extremely exasperating.”

The father of two added: “He doesn’t understand who the kids are any more. He was never a cuddly grandpa. He doesn’t always know Ivor and me.

“He understands he has sons, and can recognise pictures of us from our teens, but he seems to think we should still look like that.”

Source: http://www.belfasttelegraph.co.uk/entertainment/news/david-baddiel-warns-of-dementia-epidemic-as-he-launches-film-on-disease-impact-35449459.html

So my biggest question here is “why in the early to mid development of this disease in patients do doctors, social services, carers, banks and administrator speak to dementia sufferers as though they will remember a single word?”

“Why do they expect them to read small print leaflets instead of writing to them?