Tag Archives: 1 day courses

10 Ways to Boost your Hair Extensions Business by Diane Shawe

Article by Diane Shawe Author: Extracts from Getting Started in the Hair Extensions Business

Sometimes you find things are going great and then the big slump takes a hold. How can you evaluate what you have done right and where you are going wrong?

Doing a SWOT analysis will give you a true picture of how your hair extension business could or should be running. It is essential to work out why some things are working in your business and why some are

SWOT stands for ‘strengths, weaknesses, opportunities and threats’. It is a well-known term in business and marketing. Performing a SWOT analysis is a very important part of running the business. It must be taken seriously

It is your own audit of your business no matter the size of it and should be done on a regular basis, at least annually. It’s not very complicated but could help keep you ahead of your competitors.

You may discover problems that you had no idea even existed. These can be addressed before they get out of hand. It will also highlight many assets, which could be utilised better, even opportunities, which could be taken advantage of.

The results of your SWOT analysis will be the basis for your marketing plans and decisions.

‘What they don’t tell you about getting started in the hair extension business’ summary from page 20 – 35 author Shawe D 2007

1) Form business alliances

Join up with other businesses to help each other build a bigger clientele.

Form an alliance with another business that has the same type of clientele as yours, for instance a business which involves beauty, nails, tanning, or fashion.

You can take this alliance as far as you like. You could set up shop together, or just refer clients to each other. You could do some advertising together and share the cost. Another idea is to hand out gift vouchers for each other. Each gift voucher could be for a free service.

It’s best if you both cater to clients who are at the same end of the market.

There’s not much point in marketing to people who simply can’t afford to come to your hair extension studio or pay for your services.
2. Choosing a Business

Choose a business where the people have the same business ethics as yours and a good database of clients.


3) Network

Throw the occasional cocktail party and invite the surrounding business owners, managers and employees of your choice. If you can build relationships with these people you may gain them as clients. Remember most men have girlfriends or wives and most women have other lady friends also.

They might also refer some of their customers and friends to you. Do this especially with the staff of beauty and fashion shops in your area. They are ideal people to get referrals from.
4) Get Quality Training

There are over 36 different hair extension techniques in the market place. If you really want to plan to be a success in this market, then you have to choose to become totally proficient in several techniques. There are many types of clients out there with varying hair problems, plan to be of service to you target market. Restricting yourself is restricting your potential income.


5) Be Classy (even if your working from home)

It’s best to set your hair extension studio up so that the right impact is made right from the moment the clients make an entrance or you make an entrance. Remember that the more professional the hair extension studio looks, the more you will be able to charge, as you will attract a more up market clientele. I always advise that the overall look must not out way the warmth and welcome of the studio. Clients like to feel relaxed with the staff and environment, not as if they are on show.
6) Flowers at reception or at your home always add a touch of class.

So does a smiling face, which helps to make each client’s, visit a welcoming visit right from the start. You can make the waiting area more impressive by including a great retail area, some hair extension brochures, and a book containing before and after photos. Provide some new, interesting magazines and hair books. Toss the old or torn ones out.
7) Always protect the clients clothing.

There should be a cupboard or rack for coats, or like some hair dressers have, a small dressing room for clients, who are given a gown to wear. This is a great idea as it removes the problem of high collars being in the way and clothes being ruined.


8) Get rid of shabby items.

Make sure there is a place for everything and enough storage space, so that the hair extension studio can be kept tidy. Get rid of the old wraps, used or shabby towels, and worn brushes. Never have dirty combs or tongs lying around. All of these things make a bad impression on clients.
9) No Carrier bags or damaged cases.

If you are mobile don’t turn up with carrier bags or a damaged beauty case. Make sure you are presentable and that your hair looks emaculate.
10) Don’t be afraid to change with the times.

If your hair extension studio starts to look outdated give it a facelift. Invest in the latest equipment. Make sure that the chairs not only look good, but also feel comfortable. If you are mobile make sure your equipment is up to date in line with your techniques.

The most valuable ebook for your hair extension business Click to order

What they don’t tell you Visit www.needahairmakeover.com to view a selection of 1 day courses.

Call us on 0121 318 2880 to discuss our courses we train in over 14 different techniques or if you would like to book an appointment to have your hair extensions done

The Naked Truth about Lace Wigs Myths vs Facts

The celebrities have known this secret for years and we’ve seen how well it works for them-now it’s your turn to help turn heads for yourself or your clients!

How a qualified Hair Enhancement technician can help clients restore their confidence if they have suffered over 60% or more hair loss from medication, treatment, hair damage, alopecia or stress.

On average a hair enhancement technicians may charge between £500-£4000 for a hand-tied silk base lace wig. Skilled artisans spend between 40-60 hours attaching the hair strand by strand to the custom made base. Quality Hair enhancement systemcan start from as little as £380.00

A hair enhancement system gives your client a feeling of freedom. They are very light, cool and very breathable. They are the ultimate in comfort. They also are virtually invisible and undetectable to sight and touch. This is the most natural looking way to change your look.

A great advantage to wearing hair enhancement system is they are very versatile and can be worn during all normal activities including working out and swimming, although it is advisable not to get the unit too wet or to sweat in it for the first 24 hours after applying adhesives and tapes.

This will ensure secure application of the piece. We advise that any system used is made with 100% Remy treated Human Hair, which is the highest quality hair available. It is very beautiful and full bodied.

Whether your client is looking for a product that offers a beautiful image change, a solution to excessive hair-loss, thinning hair and hair-loss from alopecia or chemotherapy, a hair enhancement unit is made to the same high standard and are unquestionably superior to the very best of existing products.

Myth

• That these new systems can replace your own hair and make your hair look as though it is growing out of your scalp all over no matter which direction you style or comb it
• That these systems can be worn for very long periods of time with just a bit of glue around the edges
• That you can thread your own hair through these systems
• That you can weave a lace of hair all over your own head to get a seamless look
• That you can wear a system continueously for 6 months without any maintainence
• European girls cannot wear hair enhancement systems

Facts

What is hair enhancement system?

A hair enhancement system is made out of French Lace or Swiss Lace and is virtually undetectable to the naked eye when placed against the skin. This is most definitely the case of a quality handmade hair enhancement system. (The hair is knotted into the lace and appears to grow from the scalp offering a natural appearance. Only a hair enhancement system can be trusted to maintain the illusion of growing hair and it’s the preferred choice of celebrities, actors, and people in media.

There’s more to adding Hair

What is a hair enhancement system made from?

All hair enhancement system are made with 100% Indian Remy or Asian Remy human hair. The “lace ” portion of the system allows recession on the scalp for an all natural hair line as if the hair were growing directly from the scalp. The various types of cap bases include – French Lace, Swiss Lace, French Lace + Ear to Ear Stretch, and French Lace with Thin Skin Nape. The system are made with 100% Cuticle hair and each hair is individually hand-tied for allowing for a tangle free hair styling solution.

• Indian Remy or Asian Remy hair
• French or Swiss Hair enhancement system
• Stretch lace and or/Thin Skin at the rear
• Hand Tied All Hair enhancement system
• Free Style Part – Hair can be parted anywhere within hair enhancement systemand worn in low or high ponytail.

French Lace

French lace is a strong material used at the front edge of a hairpiece in combination with bleached knots to give and extremely undetectable look. The knots are not hidden by lace, but using lighter knots creates the illusion of growing hair. French lace is less fragile than Swiss lace and with care could last a long time.

Swiss Lace

Swiss Lace is more fragile than French lace but strong enough if handled carefully. It is the most undetectable but also very delicate. Swiss lace needs to be handled with care and is not recommended for first time users to lace front wigs.

French Lace + Thin Skin

French Lace + Thins Skin Nape is a very thin, clear coat of polyurethane over a clear silk base that allows for easy application and removal. This will allow a client a secure fit on the back of the head and scalp without the application of glue. It still appears extremely natural and is very flexible.

100% Human Hair Lace Systems

100% Human Hair Hair enhancement system
The benefits of human hair hair enhancement system are that they can and should be treated exactly as your own hair. Human hair can be coloured, permed, or hair can be curled or straightened with a curling iron or electric straighteners. Heat is not a problem with human hair. The hair needs the same treatment and care as growth hair, when you purchase the wig you must consider it as your own.

Why buy Remy treated Hair (cuticle hair)?

Remy treated Hair is truly superior human. The Cuticle are all kept in the same direction and is just like nature intended it to be. Texture is silky soft with subtle waves. Cuticle hair is created by careful processing which keeps the cuticle layer of the hair in place and in the same direction. The result is a superior hair item that colours beautifully- it has the highlights and natural shading just like your own hair.

Humaine Hair

This is the new breed of hair that is made for synthetic that is heat tolerant. The more expensive the Humaine hair the more natural it looks. In some ways it is much better because it holds it style, it does not require constant washing and grooming, does not require any hairsprays and can be kept in very good condition and style for a fraction of the cost and time.

About the training course

This is a really comprehensive course with both theory and practical covered over 3 days and working on a live model.

You can get a copy of the prospectus from the website http://www.hairextensionstraining.academy

available from amazon.com

Developing and Maintaining a Succession Plan

Get qualified in days not years!

by Diane Shawe M.Ed

A 1 day Business Succession Planning  training course can be incredibly beneficial to any SME organisation.

Change is a hallmark of today’s business world. In particular, our workforce is constantly changing – people come and go, and move into new roles within the company. Succession planning can help you make the most of that change by ensuring that when someone leaves, there is someone new to take their place.

It is surprising that from a one day  workshop we could  help you learn or teach your staff:

  • The value of succession planning for successful businesses.
  • The key elements of a succession plan in terms of roles, responsibility, function, scope, and evaluation.

Introduction and Course Overview

First you will have an opportunity to identify your personal learning objectives and then we would cover the following areas.

1 day intense workshop lesson Plan:

A Need for Succession Planning

To begin, participants will explore the differences between succession planning and replacement hiring, including some of the advantages of succession planning.

Defining a Succession Plan

This session introduces the SUCCESS acronym, which defines the succession plan process that the remainder of the course will focus on.

Pre-Assignment Review

Next, participants will use information gathered in their pre-assignment to identify the critical people in their organization.

Identifying Resources and Analysing Risks

This session will give participants some tools to identify internal and external successors. We will also look at a sample risk assessment.

Defining Roles, Responsibilities, and Functions

During this session, participants will start creating risk assessments, individualized engagement plans, and succession plan profiles.

Gathering Information

This session will help participants identify ways to look within their own organizations and determine what the critical positions are.

Forecasting Needs

There are six key ingredients to being able to forecast what people you will need when. Participants will explore each item in small groups. Participants will also learn about the role of coaching and mentoring.

Putting the Plan Together

Next, participants will learn about using Appreciative Inquiry and Leadership Quality Assessments to develop a succession plan.

Putting the Plan into Action

During this session, participants will explore the idea of phased implementation. We will also look at using technology to facilitate putting the plan into action.

Evaluating and Reviewing the Plan

This session will look at the importance of evaluation. Participants will also work on modifying an evaluation check list to suit their organization’s needs.

How can you enrol?

It’s simple you can just click here and select if you would like to do the course on-line or attend one of our fast track workshops.