Tag Archives: diane shawe author

Four Top Tips to Improve Your Hair and Beauty SEO

Have you been wondering how to Increase your website or facebook page link Popularity?

Article by Diane Shawe

Search engines are the gateway to the Internet; they are the first tool that potential customers use to find the products and services they need especially as everyone has instant access via their mobile phones. This is why it is imperative to spend some time on improving your website link popularity.  

Just recall how you felt when you last tried to Google something and it didn’t come up instantly! If the customers do not find your website, you have no possibilities of making any additional sales or getting new customers. 

Most hair and beauty businesses think it is not important to spend some time doing this,  some even think it’s complicated or that they have to spend lots of money to pay someone else to do it.

The truth is they are either scared to investigate or just plain lazy.

HOW TO GET STARTED

Just ask Google you will be surprised at the amount of free  online step by step help that’s out there. You’re probably wondering what the blazes is popular about a link! Well, in a word – plenty! Link popularity refers to the ranking assigned to your website by the search engines and it determines the ranking your page gets when keywords are entered into a search engine. So, you’re probably wondering, how do I make my link popular?

Search engines are discretionary, giving status and ranking to sites that have links to their pages from related, quality sites. It’s a simple formula, but a very important one. Google created the system, and now virtually all the most popular search engines employ it to rank your web pages in their indexes.

The more commonly used your keyword is, the harder it will be to achieve link popularity, but without achieving this step, it is almost certain your site will never rank highly on any search engine. But don’t be discouraged; there are tried and true ways of achieving link popularity using the most competitive keywords.

It is not important to be ranked on Google’s global number one page, what is important to a small business is to be found on page one locally and in the specific category that the visitor is searching for. Most people SMS including yourself tie the phrase ‘nearest me when using their mobile phone to search.

SATURATION LINKING

There are a few things you should be aware of. The first is that just linking up with a large number of other websites will not achieve link popularity. In fact, it may have quite the opposite effect. This is particularly true when pertaining to websites that are nothing more than “link farms” – pages containing line after line of indiscriminate links. Search engines may aggressively discriminate against your website if you are associated with a link farm, so steer clear of them! 

QUALITY OF OTHER SITES

The next thing to bear in mind is the quality of the site you are linking to. Never link to a page you have reservations about your visitors seeing. The last thing you want your website to appear as is indiscriminate and cheap. Linking to sites of poor quality will only lessen your link popularity, if not completely destroy it.

So let’s get to what you need to do to achieve supreme link popularity and improve your rankings to stellar status on all the popular search engines.

1. WHICH DIRECTORY

The first step, and the fastest way to get your foot in the door, is to get a listing in a popular directory, such as Open Directory Project, Yahoo or Google. If your site is business-related, you will want to be listed on Google Business, and despite the fact that it is free,

it will be time well spent. You will be required f2fgo verify your business. If your site is non-commercial, the listing will be free, but it will take time and follow-up to actually get it listed. Open Directory is gives you a free listing whether you are business-related or non-commercial, but be prepared to make a lot of follow-up inquiries before you see your site listed.

You are aiming to get listed in the highest level of appropriate category, and this just takes some common sense. For example, if your company ships Remy Human hair extensions from an specialist farm located in the middle of Nowhere, Tiny State, do NOT submit your listing to “Retailers from Nowhere, Tiny State.” BIG MISTAKE! All you have to do is look a little deeper – and submit your listing to the “Finest Hair Extension” category. You will not only associate yourself with culture and quality, but you will be listed in a national category. 

2 LOCATING OTHER QUALITY DIRECTORIES

The next step after you have attained directory listings is to locate other quality sites that will increase your link popularity. Try to find sites that are in some way related to yours, so not only will your link popularity increase, but your customer base may also be expanded. 

You want to avoid your competitors and look for sites that are useful to your site’s visitors. Let’s look at the Hair Extensions distribution site example. Linking up to a site that is a hair extension specialist in applying hair extensions would be helpful to your visitors, and the chances of that site wanting to link up to your site are also greater. 

By linking to a related site that will be relevant to your website’s traffic, you are increasing both of your site’s business prospects – and both of your sites’ link popularity.

3 DOING YOUR RESEARCH

Not all sites want to link to other sites, so you will have to do some research when you are looking for possible linking partners. Google is an excellent starting place for your search. Make sure you enter keywords that you think quality customers will also enter to find your own site. Remember, your criteria are quality, highly ranked, non-competing websites that have a links or resources page. Go to these sites and objectively assess them. 

Look at the quality of the product, the graphics, and the ease of use. Then check out the other sites they are linked to, and determine if your own site would fit in with the crowd.

4 WOOING A PROSPECT

When you decide you have found a good prospect, you must set out to woo them. 

1. First thing to do is to add a link on your own links page to their site. This is an essential first step; it shows good faith, and ups your chances significantly of their reciprocity. 

2. After you have added their link, you must contact the webmaster of their site. Since this is almost always done by email, you want to make sure it is immediately clear that your message is not junk mail. This requires that you tell them right off the bat that you have added a link to their page on your site. A hook like this almost always insures the reader will read on.

3. Be sure to be flattering and let them know how much you appreciate their website. Make sure you emphasise that you have actually visited their site, and that their site is not just a random pick. Give them the address of your links page, and ask them to check out the link for themselves. It’s a good idea to mention that they will not only benefit from the increased traffic your website will direct their way, but you will also increase their link popularity. 

Briefly, explain why link popularity is so essential, but do this in a sentence or two so you don’t sound like a professor! 

4. Finally, tell them you would greatly appreciate if they would reciprocally add a link on their own links page to your website. Go through this process with as many appropriate sites as you can find, bearing in mind the criteria of quality and non-competitiveness. After you have emailed all relevant sites, be sure to check these website frequently to see if they have added a link to your page. 

Give it about a month, and if no link appears, try another charming email. Then give it another month, and if your site is still absent from their links page, it’s time to remove their link from your own links page. 

The only time you want to pursue a link further than this is if you believe a site is crucial to your link popularity and your business needs. Just remember to keep all your communications complimentary and cordial.

CHECKING YOUR RANKING

Set up a schedule to check your ranking in search engines frequently to see if your link popularity has improved. This is not achievable in the blink of an eye. It will take some time and a good deal of work. There is no way around the Labour-intensive quality of improving your link popularity, which is why search engines regard it with such importance especially as nearly all searches are performed by mobile phones today. 

By the way – make sure you have a beautiful, streamlined

Mobile friendly website and if possible a link to a downloadable app or you will never persuade anyone to link up to you.

Be prepared to keep plugging away at this process, as long as it takes, until you achieve link popularity and regional stardom!

Celebs 5 most popular Hair Colours this Autumn


Jet Black

All-black everything can be daunting, the Kardashian have made it very popular however for a fresh take on this Autumn favorite, try warming up jet-black with ribbons of chestnut highlights. A few piecey, cool-toned strands like Olivia Munn’s look especially stellar on olive skin tones.

Dark Bronde

Already have a darker brownish-blond shade like Khloé Kardashian’s? Ask for a glaze. “With exposure to summer sun, your hair tends to fade and get bleached out.

Warm Copper

Consider this a marriage between dusty rose gold and deep auburn, with a warm metallic spark all its own.

On the brighter end of the copper spectrum sits Emma Roberts’ “cayenne red,” because of the rich red gleam that runs through the color. The shade contrasts her light complexion, and, maybe it’s just us, but it reminds us of autum. If you choose to go this route, it’s vital to keep the red hue from falling flat, so follow these celebrity-endorsed tips for keeping your red as vibrant as possible.

High-Contrast Roots

For anyone who dyes their hair, you understand how annoying root touch-ups can be. Instead of rushing into the salon, let your roots work in your favor this fall. By growing out your hair without a salon touch-up, it takes on a naturally lived-in appearance that celebrities like Hailey Baldwinhave proved to be fans of.

The best part of high-contrast roots, like Joan Smalls’ chic look  is that there’s pretty much zero upkeep. Simply let your roots grow in and your blond ends grow out, and sooner or later—boom—you’ve got yourself ombré hair.

Ombré

If you thought ombré was over, think again, because it’s still going strong. Get Jenna Dewan Tatum’s perfect two-tone look by going cool on top, warm on the bottom. Have your colorist add a caramel-color tone from midlengths to ends in order to soften a natural brunette base.

Sandy Beige

Great news for those of you who love ultra-blond highlights in the summertime: By adding some beige-toned streaks like Behati Prinsloo’s to your hair for fall, you’ll end up with incredibly beautiful dimension and richness. Keep the color lasting longer with a few of our favorite shine-inducing hair products.

For a different take on the shade, like Jordyn Woods’ here, aim for a sandy allover color that gradually deepens, just a touch, at the roots.

About Need a Hair Makeover

Are you tired of your hair style and sick of waiting for your hair to get to the length you want, sick of chemicals, sick of your unmanagable hair? sick of thin lack lustra hair?

Well we can help using Hair Extensions. So for some women this is a no-brainer.  With over 16 different hair extensions techniques there is bound to be one technique that can safely help achieve your hair goal in a short time.

So if you have short hair but want it long, straight hair but want it curly or the other way round, thin hair but want it thick, highlights without chemicals or just want some hair ,Well we have a amazingly fantastic deal to help you get started.

Free consultation
Free colour match
Free refreshments
Free WiFi
Free friendly smile

WhatsApp or message 07532 798395
Facebook.com/needahairmakeover

Download our latest  #hairextensions advice app from googleplay http://tinyurl.com/m36fkyc or book an appointment http://www.needahairmakeover.com.


Diva Celebs Hair Land of Extremely Long Hair Extensions Hots Up

Every Celebrity That Has Long-as-Hell Hair Right Now

Article by Diane Shawe Author
See how celebrities from Nicki Minaj to Kim Kardashian are all-out working the extra-long hair trend? Other stars are going X-treme long and adding inches with sweeps of butt-grazing hair.

So although short lobs were going strong with celebrities like Bella Hadid and Kylie Jenner cropping their cuts just a month or two ago the hair-toss boomerangs they now have access to has started trickling down to the ordinary guys on the street.

There’s long hair, and then there’s extra long hair. The former is the uninteresting look which is now considered average! The latter is a luxury reserved for one-name A-listers like Kim, Nicki, Rihanna, Ariana…the list goes on.

Nothing says “I’m rich and important” like stick-straight, shiny, or long bouncy wavy butt-length (or in Nicki’s case, ankle-length) strands– says Diane Shawe expert hair extensions consultant and author.

Just think of the amount of upkeep it requires, the price of extensions or custom wigs, and the sheer implausibility of doing regular-person, day to day activities with 32 inches of hair affixed to your head?

You need to be Somebody to pull it off–so it’s no wonder the divas of our time have taken to owning the look lately but, the look is out there on the streets now and some girls are even rocking Xtreme long braids to achieve that ultimate head turning attention.

So how can you achieve this look on the streets without spending thousands?

PONYTAILS

Pre made ponytails starting from £40- £120 depends on the length and density.

WIGS

High grade heat tolerant Wigs are the best because you can blow out the look to keep the locks looking shiny and in good condition. Prices vary but an investment from £70 – £300 and you can rock that look anytime throughout the year.

HAIR EXTENSIONS

Clip-ins for fun

Great but can be heavy and could come away easily.

Wefts for weaving

Great a little more secure best used on people who already have long hair.

Prices start from £250 – £700 for Brazilian virgin human hair 26 inches

For more information click here to download our android app

Selection of Celebs with extreme long hair extensions

Billie hadid

Rita Oramoo

Ariana Grande

Shay Mitchell

Gigi Hadid

Jessica Alba

Kylie Jenner

Kourtney Kardashian

Chrissy Teigen

Jourdan Dunn

Taraji P. Henson

https://play.google.com/store/apps/details?id=com.appswiz.hairextensionsadvice&hl=enJulianne Hough

Does and Don’t Prior to Getting Your Wedding Hair Extensions Done

Five Tips About Getting Your Wedding Hair Extensions Done

I wouldn’t ever suggest doing your wedding hair yourself in the first place and please please do not put clipins in for your special day! 

For a wedding you’re attending, sure. Go right ahead.

Do your own curls, straighten your own locks, run a brush through it and call it a day.

But with your own wedding, you have to remember all eyes are on you. And, during your ceremony, all eyes are on the back of your head. You want to make sure what they’re looking at is perfection and you can get that from a professional. When you’re stressing out wedding morning — hoping that your groom makes it to the church on time, wondering if there will be enough food at the cocktail hour — the last thing you want to do is stand in your bathroom with a curling iron. You won’t have the patience to hold each curl long enough and your hair will be a mess. And you’ll regret it.

I put together a list of five tips about getting your wedding hair done so that you don’t end up looking at your photos and regretting anything.

1. Don’t wash your hair the morning of your wedding.

Showering when you wake up just makes you feel energised. And for wedding day, that’s what you need.

2. Know what you want. And make sure you get it.

Pinterest is an amazing tool to help you find wedding hair ideas. In fact, we have a some wedding hair ideas Pinterest board and growing. Feel free to pin any and all of those ideas. Because when you’re getting married, you need an idea of what you want. The standard hair extension technicians at the salon will not look at you and say, “Oh, you have medium-length hair. This is the style for you.” Instead, they will say, “What style did you have in mind?” And it’s so much easier to show them a photo as a guide instead of saying, “I was thinking something half up and down with curls. I think. Maybe. Or all down. Or no curls. What do you think?”

Just a note to have a Signature Hair Extension Consultant offer you that service you would have to be prepared for a big bill.

When you decide what you want, make sure you get it.

A bit of advice, don’t be unreasonable or too far reaching about your style. For instance if you have 1 inch of hair don’t go asking for 26 inches. (unless it’s a wig)

3. Don’t waste your money on hair extensions trialstyles. 

This is the most controversial tip, but I am really sticking firm to stating you don’t need a trial. However with hair extensions I suggest you get them installed at least a week before your wedding if they are semi permanent. I also recommend you have a stylist that is use to styling long hair extensions.

Many stylists will have a portfolio where you can check out their work and styles they’ve done before so you can get an idea of what they are capable of. Salons who attend wedding expos will have these at the booths usually (I’ve never seen a salon at an expo that didn’t have one, but you never know). Portfolios should help you feel comfortable at a salon you’ve never used before. (MAKE SURE IT’S THERE WORK AND NOT DOWNLOADED FROM THE INTERNET)

And you have to remember, too, you’re hiring a professional. You have to trust that she knows what she’s doing because this is what she gets paid to do. If you were having surgery, would you go to the doctor for a trial? No. You would just go and get it done. Extreme example, but same concept.
4. Find out if your salon will travel.

Unless you are really confident that everything will be done if you went to the salon, find out if your stylist will come to you along with the makeup artist.

Make sure you also have some quality time for your stylist and that you won’t  be disturbed.


5. Don’t forget to pull out some cash to pay your stylist.

Getting organised the day before for things you need to pay for is worth it.

Your debit card has probably been hammered and the last thing you want is paying for your hair and makeup to go drastically wrong. Also prepare for emergencies incase a bridesmaid has a desaster that needs fixing straight away.

Six tips on how to avoid water retension

What Causes Water Retention and How to Avoid It

Are your feet, ankles, hands, or legs often swollen? This happens because of water retention, a condition known as edema. It is characterized by the accumulation of fluids in the tissues, circulatory system, and cavities.
Water retention, also known as fluid retention refers to an excessive build up of fluid in the circulatory system, body tissues, or cavities in the body. Up to 70% of the human body consists of waterwater exists both inside and outside our body’s cells. Edema is the medical term for swelling.

The main causes of edema are pregnancy, not being physically active, premenstrual syndrome, sedentary lifestyle, and certain medications. But, swelling can also occur during a long flight.

Most cases of edema are not serious. However, sometimes it can indicate heart failure or kidney disease, so it’s important to treat it on time.

Here are the main causes of edema as well as suggested ways of how to reduce the swelling and avoid water retention, as long as there’s no underlying condition.

6 Causes of Edema and suggested solutions

1. Excessive Sodium Intake

If your diet is based on sodium-rich foods and if you don’t drink enough water, your body will use its water reserves. This, in turn, results in water retention. The human cells can expand up to 20 times with the help of water. So, the important thing here is to know which foods contain high amounts of sodium, so you can start avoiding them.

Besides salt, sodium can also be found in canned vegetables, some condiments, processed meat, and other processed foods. On the other hand, Celtic and Himalayan sea salt can reverse the water retention caused by table salt.

2. Magnesium Deficiency

Lack of magnesium can lead to edema. This mineral is vital for most functions in the body, so insufficient amounts of it can hinder the proper function of the body. This will eventually lead to water retention.

One research showed that taking 200 milligrams as a daily dose of magnesium can reduce water retention in women with premenstrual symptoms. Increasing the intake of magnesium-rich foods or taking it as a supplement can relieve this condition.

Here are the foods which contain the highest amount of magnesium: dried fruits, spinach, dark green veggies, dark chocolate, nuts, avocados, peas, and whole grains.

3. Lack of Vitamin B6

Deficiency in vitamin B6 can lead to edema since it’s involved in many aspects of water balance in the body.

A study published in the Journal of Caring Sciences involved women who experienced water retention caused by premenstrual syndrome. They took vitamin B6 on a daily basis, and their condition was soon improved. This vitamin is water-soluble, so it requires many cofactors to function properly. Therefore, it’s best to obtain it from whole foods.

Foods high in this vitamin are potatoes with skin, chicken, lean beef, turkey, tuna, dried fruit, bananas, sunflower seeds, and pistachio nuts.

4. Lack of Potassium

This mineral is vital for the proper function of cells, tissues, and organs in the body. It plays a significant role in the maintenance of normal water balance in the body.

Potassium deficiency can result from not consuming enough potassium-rich foods but high amounts of salt. This will eventually lead to edema. Lack of this mineral can cause weight gain, muscle spasms, and cramps. Potassium can reduce water retention due to its ability to reduce the sodium levels.

You can find this mineral in most fruits, especially in watermelon, honey melon, and rockmelon.

5. Dehydration

Dehydration occurs when you don’t drink enough water. This condition forces the body to retain water in order to survive, resulting in swellings in your feet, ankles, hands, or legs. Luckily, it’s not hard to improve your condition. Just drink enough water and potassium-rich juices, and avoid soda drinks and coffee.

6. Excessive Consumption of Processed Foods

As we mentioned, processed foods are full of sugar and sodium – one of the leading causes of water retention. But, they also contain artificial food additives whose toxic nature puts a load on the kidneys and the liver.

Foods which contain high amounts of sugar including artificial sweeteners can cause spikes in the levels of insulin and blood sugar.

Therefore, we recommend avoiding processed foods as much as you can.

Calling all Sponsors an opportunity to reach high spend customers this autum

Oscars Hair Extensions Awards Now Open

View our Sponsorship packages now

View our Sponsorship packages now

Free Entry is open to New Comer’s, Individuals, Experts, Hair Extension Salons and Hair Extensions Training Schools in over 14 different categories.

As the heat turns up this summer, celebrity hair extensions stylist Diane Shawe is looking for the next master hair extensions consultant to be crowned winner in one of the 14 categories at in the UK.

Predictions abound for the coming summer to be another scorcher, the trend for hair extensions is hitting headlines with TOWIE and Miley Cyrus amongst others. Author and expert in hair extensions, Diane Shawe has teamed up with UKhairdresser and Beautyfinders to name just a few to help look for the next champion in the forth-coming Hair Extensions Awards 2016

Previous awards have always lumped together Hair Extensions without defining the specialism within the industry says Diane Shawe. So now is the time to specify with our 14 different categories who will be crowned once and for all the expert in their chosen hair extensions field.

With Judges coming from all around the globe, such as HRH Princess Moradeun Ogunlana,  Lena Mar Reatz from Hollwood and UKHairdressers candidates will be judged on preparation, work area, application and the final look.

There will also be exhibition stands so that visitors can enquire about candidates services.

So if you are the type of hair extension technician who can help clients with summer styles that favour the short; taking the heat off the head. But… Oh! Those summer nights as the evenings closes in, can you can also help clients to unpin long locks to wrap around their shoulders as the perfect solution to shivering in the evening.

These awards are specifically designed to showcase your skills as one of the most natural, seamless and creative hair extensions technician from hair loss, theatre through to couture.

Click here to find out more about the categories and submit your free entry today. Don’t forget you can also promote the VIP Red carpet and after party tickets to your clients.

If you fancy sponsoring the event then click here to view the range of different sponsorship packages

The Hair Extensions Awards is actively looking for more online judges, if you are interested then please contact us.

www.hairextensionsawards.com
www.facebook.com/hairextensionsawards